Pouch Ambassador Program

Find a CP Pouch Ambassador Near You

What is a CP Pouch Ambassador?

A CP Pouch Ambassador is a shop, retailer, or point of sale that supports the consumer movement for nicotine pouches and Snus.

Ambassador shops help:

  • share accurate information with adult customers
  • grow the CP community locally
  • mobilise consumers when key policy decisions are being made
  • keep harm reduction options accessible and affordable

Sign up and become a CP Pouch Ambassador today

Benefits include:

Stay informed – Get policy updates and campaign actions straight to your inbox.

Increase visibility – Be featured on the CP Ambassador Map and show customers you support consumer choice.

Free materials for your shop – Receive CP QR cards, flyers, posters, stickers, and other campaign materials.

Local & international participation – Join shop visits, consumer actions, and international campaign moments.

A European network – Connect with like-minded retailers, advocates, and consumers across countries.

✅ Membership is free of charge.

Why it matters

Across Europe, nicotine pouches are increasingly targeted with restrictions such as:

  • flavour bans
  • unreasonable nicotine caps
  • excessive taxation
  • misinformation-driven regulation

 

Too often, these decisions are made without listening to consumers or retailers.

CP exists to change that — and we can’t do it without you.

Über uns

Considerate Pouchers (CP) is a consumer-led initiative that amplifies the voice of adult nicotine pouch and Snus users across Europe. We support sensible, responsible regulation that protects harm reduction and adult choice.

Nicotine pouches are a smoke-free alternative – discreet, with no smoke and no smell – and they have helped many adults move away from smoking and other high-risk products.

The CP Pouch Ambassadors Program connects the community that supports smoke-free alternatives and believes in fair regulation.

de_DEDE