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Stories, insights, and real voices on nicotine pouches and harm reduction.

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The EU just cut its proposed pouch tax. It’s still not enough.

Sweden’s pushback helps lower the EU’s proposed nicotine pouch tax, but concerns remain over affordability and taxing products according to risk
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Four times Sweden’s tax: inside the EU’s new plan for nicotine pouches

A new EU compromise on tobacco and nicotine taxes has landed, and nicotine pouches are right in the middle of it.

Eight countries want pouch bans. Four Swedish parties said no.

Last week, eight EU health ministers asked Brussels for the right to ban nicotine pouches. Sweden didn’t sign.

Spain’s plan to fix pouches: make them as bad as gum

Spain’s Javier Padilla wants nicotine pouches capped at 2–4 mg, matching nicotine gum. What could this mean for smokers seeking alternatives?

Not With My Money: The EU Funding Behind the Tax on Health

The EU wants to tax nicotine pouches while groups it funds campaign for the proposal, raising questions about taxpayers funding lobbying.

The Policy War on Smoke-Free Alternatives

Just as nicotine pouches are giving millions of adults a viable, smoke-free way to quit cigarettes, a regulatory push in the West is threatening to dismantle this option.

Real Harm Reduction Demands Real Regulation in New Zealand

New Zealand should regulate nicotine pouches to protect adult consumers, curb illicit sales, and reduce smoking-related harm.
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