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Stories, insights, and real voices on nicotine pouches and harm reduction.

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Australia’s nicotine pouch ban risks expanding the black market while denying smokers access to a less harmful alternative to cigarettes.

EU nicotine policy now threatens harm reduction tools that helped millions quit smoking. Real people, real lives, real consequences.

Last week in Brussels, the Smoke-Free Partnership (SFP) presented “alarming” figures on underage nicotine pouch use in Sweden.

While the rest of Europe is busy inventing ways to restrict anything that helps people quit smoking, Sweden just said a straightforward word.

Denmark is pushing for a new WHO language that would let countries ban nicotine pouches under the Framework Convention on Tobacco Control.

Ukraine’s planned complete ban on nicotine pouches was halted, with the Health Committee returning the bill for revision to seek a compromise.